© 2017 Xpressions, Graphics Specialists • All rights reserved
The Eagle and the Hawk.  Xpressions, Graphics Specialists

FAQs

What should we look for in a website

development firm?

One of the major frustrations for clients occurs when they receive wildly varying quotes for Web design projects.  One of the best ways to avoid this, and ensure the work is completed to the highest standards, is to specify accurately all aspects of the work to be completed. The old cliché of comparing apples to apples rings true. Note down the exact specifications for the project, how many pages you require, how many forms, etc. Only by doing that will you ensure that everyone is quoting the same, and only then can you really see who is the best value - without compromising on quality. Having said that, we usually only establish the exact needs of our clients after a meeting (if local) and several discussions. It can be very difficult for people inexperienced with the Internet to know exactly what can be done to serve best your specific needs. Beyond this, you need to consider various other factors. These may include: Experience and expertise of the Xpressions. Past projects completed. Success of previous projects. References and testimonials. Equipment - does the designer have all the equipment necessary to complete all aspects of your project? This could include digital cameras, scanners and software. Specialist skills (i.e. Search Engine placement skills). A site completed by Xpressions is reviewed extensively for such critical issues as load time (how long does the site take to come up onto the screen?), browser compatibility (is the site displayed the same by a variety of different computers?), responsive adaptability, and navigational ease. With our extensive skills and review processes, sites completed are of the highest quality.

How long would it take to build a

site?

Most sites would be completed within four to six weeks from the order being received, if not sooner. The time of completion depends on the time it takes to develop graphics, forms, interactivity, the number of consultation meetings, and the complexity you want in your website.

A lot of people have Web design skills

now. Why shouldn’t we use a college

student who has these skills?

We do find that this is one of the most common scenarios we are presented with. Our answer is that design skills are only a very small part of Website development. It is no good having an attractive site if it does not attract visitors. And if your site goes offline for any reason, you need to be able to contact your designer.  We have been in business since 1992 and are always available when our customers need us. The series of meetings with clients establishes exactly what they want and need the site to do, budgetary concerns, accessibility factors and legislation, and technical conformance.  Our experience in these aspects of web development are crucial in meeting our customer’s goals. During the design process issues such as load time, copy effectiveness, navigational ease, and the quality of product presentation and overall “look” are reviewed and enhanced. In close consultation with our clients, we then move on to complete the look and ‘feel’ of the site. The wording of the site is generally submitted by the client. The copy is developed in association with the client to ensure that the site will place as high as possible in Search Engines and to ensure its relevancy. Privacy commitments are then included into the site (again, research shows that privacy is one of the biggest concerns for Internet users). The entire site is then reviewed and assessed prior to launch. Once the site passes a series of strict criteria (ranging from security issues to navigational issues to marketing issues) then the site is passed for hosting. Clients are involved in the development of the site as much as possible, to ensure it meets the objectives set earlier and is a site of the highest standard.

Once the site is up and running, what

do I have to do to maintain it?

The site needs to be marketed and maintained on an ongoing basis. Fresh information also needs to be put into the site to keep it up to date and interesting. Our sales representative will be happy to provide you with our web maintenance costs and services.

FAQs

What should we look for in a

website development firm?

One of the major frustrations for clients occurs when they receive wildly varying quotes for Web design projects.  One of the best ways to avoid this, and ensure the work is completed to the highest standards, is to specify accurately all aspects of the work to be completed. The old cliché of comparing apples to apples rings true. Note down the exact specifications for the project, how many pages you require, how many forms, etc. Only by doing that will you ensure that everyone is quoting the same, and only then can you really see who is the best value - without compromising on quality. Having said that, we usually only establish the exact needs of our clients after a meeting (if local) and several discussions. It can be very difficult for people inexperienced with the Internet to know exactly what can be done to serve best your specific needs. Beyond this, you need to consider various other factors. These may include: Experience and expertise of the Xpressions. Past projects completed. Success of previous projects. References and testimonials. Equipment - does the designer have all the equipment necessary to complete all aspects of your project? This could include digital cameras, scanners and software. Specialist skills (i.e. Search Engine placement skills). A site completed by Xpressions is reviewed extensively for such critical issues as load time (how long does the site take to come up onto the screen?), browser compatibility (is the site displayed the same by a variety of different computers?), responsive adaptability, and navigational ease. With our extensive skills and review processes, sites completed are of the highest quality.

How long would it take to build a

site?

Most sites would be completed within four to six weeks from the order being received, if not sooner. The time of completion depends on the time it takes to develop graphics, forms, interactivity, the number of consultation meetings, and the complexity you want in your website.

A lot of people have Web design

skills now. Why shouldn’t we use

a college student who has these

skills?

We do find that this is one of the most common scenarios we are presented with. Our answer is that design skills are only a very small part of Website development. It is no good having an attractive site if it does not attract visitors. And if your site goes offline for any reason, you need to be able to contact your designer.  We have been in business since 1992 and are always available when our customers need us. The series of meetings with clients establishes exactly what they want and need the site to do, budgetary concerns, accessibility factors and legislation, and technical conformance.  Our experience in these aspects of web development are crucial in meeting our customer’s goals. During the design process issues such as load time, copy effectiveness, navigational ease, and the quality of product presentation and overall “look” are reviewed and enhanced. In close consultation with our clients, we then move on to complete the look and ‘feel’ of the site. The wording of the site is generally submitted by the client. The copy is developed in association with the client to ensure that the site will place as high as possible in Search Engines and to ensure its relevancy. Privacy commitments are then included into the site (again, research shows that privacy is one of the biggest concerns for Internet users). The entire site is then reviewed and assessed prior to launch. Once the site passes a series of strict criteria (ranging from security issues to navigational issues to marketing issues) then the site is passed for hosting. Clients are involved in the development of the site as much as possible, to ensure it meets the objectives set earlier and is a site of the highest standard.

Once the site is up and running,

what do I have to do to maintain

it?

The site needs to be marketed and maintained on an ongoing basis. Fresh information also needs to be put into the site to keep it up to date and interesting. Our sales representative will be happy to provide you with our web maintenance costs and services.
©2017 Xpressions, Graphics Specialists • All Rights Reserved